If you’re looking into having your very own web development studio, then you might want to invest in several good web designs first. Web designs can either attract or repel viewers, depending on the layout, color, and basic schematics of the website in question.
Although sites like Joomla and WordPress might devour the lion’s share of your time the moment you flip out your laptop and begin creating that epic web design you’ve always dreamed of, the task itself is not as studious or daunting as it sounds, if you simply take note of these eight web design principles:
1. Color Schematics
Also dubbed as the visual hierarchy, the color scheme or visual appeal of any website is crucial in hooking in viewers. In adverse circumstances, a lurid background or disorganized layout might just repel viewers and send them scurrying for the hills. Therefore, it is important to take note that prominent visuals appeal the strongest to viewers, and the visuals should be in line with your core business objective.
2. Divine Proportions
Crowned as the golden magical number that is aesthetically pleasing, the number 1.618 is the perfect ratio for generating design proportions. The ratio simply cannot be ignored – but if you truly wish to do something different and still create a responsive web design, then you can base it on the Fibonacci sequence.
3. Hick’s Law
Hick’s Law emphasizes that every additional choice causes an increase in the amount of time taken to make a decision. The same principle applies to websites. A website presenting an amalgam of endless information might just confuse its viewers and detract them from future visits. Thus, the process of eliminating and vanquishing distracting options must continue through the web designing process.
4. Fitt’s Law
Fitt’s Law basically postulates that the amount of time required to move to a target area equals to a function of distance to the target and target size. In layman’s terms, this means that the bigger and closer the object is, the more likely and easier it is to utilize. Therefore, this binary logarithm indicates that an object that gains an impressionable size is more likely to be clicked and selected (closer and larger target) than an object of diminutive size.
5. Rule of Thirds
Images attract a wide range of audience. Visuals communicate ideas quicker than texts, but should not be excessively utilized to the point that it is over-cluttered and strays away from your business objective. The best of images follow the rule of thirds, whereby an image could be divided into nine equal parts with two equally spaced vertical and horizontal lines respectively.
6. Gestalt Psychology
The Gestalt design law is a mixture of mind over matter. It basically operates on the principle that the eye sees objects as a whole before discerning them in individual components. Therefore, people tend to see the website as a whole first before analyzing each individual part of the website. This makes designing the proper layout and employing neutral tones the best option for communicating your brand with your audience.
7. Clean and Crisp Design
Most viewers harbor a preference for web designs that boast a clean and crisp interface. The amount of white space left between flurries of text or even runners of visuals can provide a ‘break’ for the eyes of your viewers and exude an ‘organized’ and orderly vibe.
8. Occam’s Razor
Occam’s Razor operates on the principle of selecting the hypothesis with the fewest assumptions and simplest explanation. In other words, this means that having the simplest web design can elicit the best effect.
Take note of these eight web design principles the next time you intend to design your very own website!
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